Husker Dialogues
Husker Dialogues is an event that empowers first-year students to engage in courageous conversations about fostering community, celebrating diversity, and actively participating in campus life.
Title
Husker Dialogues Branding
Duration
January 2021-May 2021
Role
Brand Design
Tools
Illustrator, Photoshop
Challenge
One of the primary hurdles faced by Husker Dialogues revolved around the absence of a distinct visual identity within the university. This lack of a recognizable visual language often caused the event to become indistinguishable from other university programs, primarily because it had to conform to the university's branding guidelines.
Transitioning online
As Husker Dialogues transitioned from an in-person to an online event, promotion was needed in order to find student volunteers who would lead these conversations amongst the incoming freshmen.
Consistency
It was important to create coherent Instagram posts that students could identify with, could spark a conversation, and have a coherent identity.
